WHO ARE YOU?
We inject moments of joy, art and absurdity into everyday life.
Our Mission
Opposite Day creates projects that inject unexpected moments of joy, art, and absurdity into everyday life. We want to create the sort of little moments that make us smile at the end of a long day, or laugh when we’re feeling down.
Our signature project involves putting comedic fake ads in real ad space across the country—including billboards, newspapers, and public transit—to spread joy while also helping reclaim public space. Our goal: Inject a little fun and silliness into everyday life. Just imagine how much more interesting we could make things—how many commuters’ days we could brighten, how many tourists we could confuse, how many awkward dates we could lend a source of conversation?
We also have a number of exciting new projects in development that are in the same spirit of fun, so be sure to stay tuned for all the latest from Opposite Day!
About Our Founder:
Opposite Day was founded by Ben Larrison, a New York-based writer and comedy person. He has made things like Opposite Day, the Northwestern Happiness Club (named the #1 "Craziest College Club" in the country by the Huffington Post), the Dunk Contest of the Century of the World, the @ChicagoVentra Twitter feed, and more than a dozen different types of sandwiches. Ben is an alumni of the world-famous Second City National Touring Company, iO Chicago, and the Annoyance Theatre. Feel free to check out his website.